Green Business and Maslow's Hierarchy of Needs

Green Business and Maslow's Hierarchy of Needs - http://smallbiztrends.com Avatar Posted by luckycharmer under News
From http://smallbiztrends.com 4130 days ago
Made Hot by: on April 22, 2009 3:30 pm
“Three out of 4 small business owners found a green vendor to be more appealing than a non-green vendor if the service and price are the same.”

This statement comes from PayCycle, a payroll service from Palo Alto serving 85,000 small businesses. Recently they did a survey of 202 randomly chosen businesses from among their customer base, and that was one of the conclusions.

This result sounds realistic. Here's why

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