BizSugar.com › News › Tipsy Elves Stumbles Out of Ugly Sweater Niche

In the past few years, the ‘ugly Christmas sweater’ trend has been growing. Ugly sweaters have begun to pop up at popular stores like Target and Forever 21, and several sites now cater specifically to your holiday sweater needs; including Tipsy Elves.
Created in 2011 by Evan Mendelsohn and Nick Morton, Tipsy Elves was the result of a lack of new, interesting Christmas sweaters for a more youthful crowd. The company merges classic designs with modern trends, and even slide in some crude humor.