BizSugar.com › Online Marketing › 1 Times or 3 Times? Taking the Mystery Out of B2B Social Media Posting Frequency

How often should you post? It's the question everyone has to ask themselves when launching a social media campaign – and it's the question that you need to re-ask every couple of months. What posting frequency will get you the most results these days?

The key is understanding that B2B social media circles tend to have less "noise," so posts do tend to have a bit more impact – and buyers are less tolerant of wasteful or repeated posts. So here are three easy rules for you to follow in the coming months.