According to Content Marketing Institute, 88% of B2B and 76% of B2C marketers use content marketing. At the same time, only about 40% of marketers feel their organization is effective at content marketing.
There is a clear disconnect between what marketers hope to achieve with content and the actual results. Much of the content being produced isn’t reaching its full potential.
However, there are certain tactics you can leverage to ensure your content is making the maximum impact.
Before we jump into 3 tips on creating valuable content, let’s level set and define content marketing.
3 Tips On Creating Valuable Content
Posted by jonmikelbailey under Online MarketingFrom https://www.woodst.com 2940 days ago
Made Hot by: LoopLooper on October 24, 2016 1:28 pm
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