BizSugar.com › Online Marketing › 4 Ideas for Creating User-Generated Content

Is your small business using user-generated content for marketing purposes? If not, it’s time to start. Sharing content generated by your customers, social media fans and website visitors is a smart way to not only lessen your content creation burden, but also make your customers feel more engaged with and involved in your business. Bonus: If it’s their content, they’re more likely to share it, which spreads the word about your business to even more prospective customers.