4 Questions Every Successful Content Marketing Campaign Asks (and Answers)

Posted by KelvinIsAwesome under Online Marketing
From http://www.functionwriting.com 4410 days ago

Read the final instalment of The Content Manager's Guide to a Killer Online Content Marketing Plan, and learn what 4 questions you need to ask while rolling out your content.

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Comments

Written by tiroberts
4410 days ago

Another fabulously written post Kelvin!

I always enjoy seeing your content on BizSugar. I wish more bloggers understood the importance of a strong content marketing plan. Even if you don't do seo, like myself, it's still very important that you take time to research the topics that are 'hot' and of interest in your niche.

I construct my content marketing plan by keeping up with hot topics in related forums, subscribing to influencers blogs, as well as any IM news watch sites. Currently on Sunday of every week I write out the days of the weeks I'm going to publish content, when I'm going to promote it, and how I'll promote it.

At the end the month I'll be transitioning over to writing out a content calendar for the entire month ahead so I know exactly what my month's content is going to be, even down to the emails and promos I'll be sending my list and the days I'll send them.

I really enjoy reading your blog Kelvin, you share loads of valuable content and tips and have you a great personality and writing style.

Looking forward to your next post!

Ti

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