BizSugar.com › Online Marketing › 5 Questions with Lisa Barone, VP of Strategy at @Overit

I’ve been following Lisa Barone for a few years now. She is one of my favorite bloggers and marketers.

She has the unique ability of getting to the heart of a marketing issue without lecturing or being overly collegiate.

The reason for this, I think, is because she practices what she preaches. Maybe her bio will help me make this point…

Lisa Barone is the Vice President of Strategy at Overit, overseeing the strategy, content, and social media divisions of the company. She’s motivated by three things – helping brands find their voice, innovative uses of social media, and coffee. – Courtesy of Overit.com

For more on my Lisa Barone fandom, let’s dive right into the interview…