When brands prepare to develop long-term evergreen content to help bring in organic traffic, they face a frequent problem: A lack of ideas. Because evergreen pieces need to be as unique and focused as possible, many companies look around and find that the obvious topics have already been covered. In these cases, it's time to get creative, so let's take a look at our favorite evergreen content ideas!

Note: Some evergreen content can be worked into an infographic. Other kinds can make a great video. Certain content may even make a great podcast. Don't feel confined to just one medium when there are plenty of options out there. Especially strong evergreen should be spread around: If you find a particular piece is doing very well, then don't be afraid to make a video or podcast about it to spread the information even further – this is one case where 'duplicating' information into a new form has few downsides.







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