BizSugar.com › Online Marketing › How to tell the search engines about duplicate content

If you have several versions of the same page or many pages with the same content, tell the search engines about it with the new canonical tag!

The search engines really don't like to find the same content on several web pages. The main problem is for them to determine what is the “primary” page, the most important version, the one people should link to or the first “copy”.

The problem is often caused by content publishing systems that generate several URLs or web addresses for the same page.

Now the big three have agreed on a tag you can add to specify your preferred version of a URL found on your web site.