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Make opting-out a positive learning process

Make opting-out a positive learning process - http://www.bizreport.com

Posted by JohnH under Online Marketing
From http://www.bizreport.com 5972 days ago

While many email marketers adhere to opt-out laws, many aren't taking the opportunity to garner feedback and potentially retain a customer by engaging them in an exit conversation, found a recent survey by Lyris.

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