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Shoppers' Web Savvy Prompting Online Retailers to Improve

Shoppers' Web Savvy Prompting Online Retailers to Improve - http://www.marketingcharts.com

Posted by dobbie under Online Marketing
From http://www.marketingcharts.com 6032 days ago
Made Hot by: on October 25, 2007 7:05 pm

With 53% of online shoppers early technology adopters, despite constituting just 36% of the North American population - retailers are feeling compelled to provide a consistently positive, more sophisticated shopping experience, according to the tenth annual Shop.org study conducted by Forrester Research.

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