BizSugar.com › Online Marketing › Affiliate Managers: How They're Paid and How Much They Earn

Do your due diligence on the profit margins in the vertical you're considering, factor in the merchant's competitive payouts to affiliates, and any additional expenses (e.g.: payments to an affiliate network on which the program will be run) they will incur; and only then make your offer. Stay flexible, and work with the merchant on this one. After all, it has to work for all parties involved.