Affiliate marketing program's success is dependent on everyone's involvement/participation:

* Affiliates are responsible for driving targeted traffic;
* Merchants are supposed to provide an environment within which this targeted traffic, actually, converts into the qualifying actions;
* Affiliate program managers should be equipping the former and safeguarding the latter;
* Affiliate marketing solution providers (e.g, affiliate networks) are responsible for supporting accurate tracking and reporting.

It never a one- or even a two-way street. The success of your affiliate program will always depend on how well *all* parts of the mechanism are working.





Comments


Written by lyceum
3550 days ago

Geno: Do you know about affiliate marketing programs for podcasters? I am using AudibleTrial and Amazon affiliate links at the moment. I also have some sound / audio related products and services: Music Radio Creative and Old Time Radio Catalog. In addition to these links, I am subscribing to Chris Brogan's Owner’s Mastery Foundation Group.



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