Are You Holding Your Website Hostage? Digital Marketing is Everyone’s Job!

Posted by jonmikelbailey under Online Marketing
From http://www.woodst.com 3588 days ago

When we started Wood Street way back in 2002 (before iPhones and running water), people would always ask “you’re an IT company, right?” Our answer was usually “sort of.”

Back then, anything to do with the Internet was considered to be an IT issue. Our approach was really more in line with marketing and communications than with IT. We write code and work with software. But, we do this to extend, promote, and maximize the voice of our clients while achieving their marketing goals.

So, why I am going on and on about whether or not we’re an IT firm? Because it speaks to a larger issue happening with lots of businesses today.

Who is in charge of your website? IT or Marketing??