BizSugar.com › Online Marketing › Getting Your Feet Wet with Social Media Part 3: Developing a Game Plan

To make social media a beneficial component of your marketing mix, it is important to layout a detailed plan that will serve as your guide. A well thought out plan will save you time and effort in the long run. I’ve added my own ideas (in ital) to a recent post from Mashable that describes some steps to get you started