Global Smartphone Sales [Infographic]

Posted by jonmikelbailey under Online Marketing
From http://www.woodst.com 3798 days ago

As we know, smartphone use continues to grow at an incredible rate. Currently, in the US, 45% of the adult population uses a smartphone and this number continues to grow each year. But, what about globally?

There are 7 billion people in the world. Approximately, 4 billion of them have smartphones. That’s crazy when you think about it. Essentially, more than half the world’s population is carrying a mini computer with them.

Marketing as we know it has completely changed. No longer will mobile be an option for marketing. It is fast becoming a must. You simply cannot ignore mobile anymore. The numbers do not lie.

It’s interesting to note in this chart the number of Android users. Apple isn’t even the second most popular manufacturer of mobile devices. This really comes into play when considering using an app for your mobile marketing.