BizSugar.com › Online Marketing › How can this business market without Google?

1. Get a Social Media presence. As I mentioned above, social is the best bet for this kind of business, because users express strong interests in groups and on fan pages (hence, many opportunities for branding and selling of custom furniture).

2. Produce videos and webinars that would attract (and motivate) their target audience. Funny furniture geared for happy lovers of fun-looking furniture makes good material for funny videos. A certain, little-known technique for designing custom furniture may be what you need to produce an educational video or a webinar. Educate and sell.

3. Get Sponsored. By friends and family members (if they have a blog) and by influencers (behind payment). The more sponsorships you get a year, the more you keep your business name circulating. Also, see the next section in this article.

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