If you're an entrepreneur, you know that things rarely go as planned. Many don't survive the "Valley of Death" stage, when start-ups scramble for funding, resources, and customers, while still trying to get traction for their business idea. And yet some entrepreneurs hit it big and transform a business idea into a big brand. What do they do differently?
How These Small-Time Brands Made It Big - Catherine Kaputa - Harvard Business Review
Posted by ShashiBellamkonda under Online MarketingFrom http://blogs.hbr.org 4242 days ago
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