When brands are authoritative, they put themselves at a tremendous advantage versus the competition. Customers flock to them in their thousands, trusting that they have advantages that others don’t.

But getting to this stage is tricky. Only a handful of firms in each industry ever really pull it off. The trick is to know how to sell your knowledge base.

If you can build your brand around wisdom and performance, then customers will automatically flock to you, regardless of the price.

Learn in this blog post how to make your brand more authoritative and trustworthy.





Comments


Written by Inspiretothrive
119 days ago

I do not have a fountain pen Martin, but I do have Inspire To Thrive pens. I did, have not yet received an answer.



Written by lyceum
119 days ago

Lisa: Great to hear! We have a podcast called Pen Meets Paper.

I will check Gai's message and then come back to you. I sent you an email with my link to my calendar and meeting scheduling page.

All the Best,

Martin



Written by Inspiretothrive
120 days ago

Thank you Martin!



Written by lyceum
120 days ago

Do you have a fountain pen?

Btw: Did you get your questions answered that you sent on Twitter re. BizSUgar?

All the Best,

Martin



Written by lyceum
120 days ago

Lisa: I like the image with the fountain pen! :)

All the Best,

Martin



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!