How To Test & Optimize PPC Ad Campaigns (Part One)

Posted by robertbrady under Online Marketing
From http://www.searchenginepeople.com 3194 days ago
Made Hot by: MasterMinuteman on February 19, 2016 7:38 pm

This is a 101 level blog post showing you quick & actionable ways to optimize currently-running AdWords campaigns.

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Comments

Written by ShawnHessinger
3189 days ago

Hi Robert,

I'm sure the average business owner just dipping their toes in the PPC pool can be intimidated by all the options for their ad campaign -- especially after they have gotten past the delusion that sticking an ad up on the Web will just open the floodgates of profits. What do you recommend as a first step when starting to plan a campaign as a way to stay focused and avoid getting overwhelmed?

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