Report gives marketers valuable insights into email marketing

Report gives marketers valuable insights into email marketing - http://www.bizreport.com Avatar Posted by JohnH under Online Marketing
From http://www.bizreport.com 4702 days ago
Made Hot by: on November 7, 2007 6:53 am
MailerMailer.com's latest Email Marketing Metrics Report looks at how subject lines and personalization affect open and click-through rates. In particular, the report found that subject lines containing 35 characters or less are 28 percent more likely to be opened.





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