BizSugar.com › Online Marketing › Should Your Online Store Expand Into Brick & Mortar?

It used to be that business owners started brick-and-mortar retail stores, then added ecommerce capabilities to expand their markets. In some cases, they even closed down their retail stores altogether to focus solely on their online stores. But now, a new trend is taking hold: Formerly ecommerce-only retailers are testing the waters with brick-and-mortar locations.