BizSugar.com › Online Marketing › The 3 Line Menu Icon: What is a Hamburger Menu?

Should your mobile site use the word MENU or show the hamburger icon. The hamburger menu is the three horizontal lines you see now at the top of many screens, either on the far left or the far right.

Some developers love the hamburger 3 line menu icon because it enables them to pack more features into their apps or navigation. The tiny icon takes up a minimal amount of screen real estate. It gives the app or site a clean minimalist look.

However, other developers and some users absolutely detest the hamburger menu icon or simply are puzzled by it. Why? Because it isn’t obvious to all users that the three lines actually are a menu icon, and it doesn’t tell users what is in there.