The Benefits of Running a Blog for Your Business

Avatar Posted by chrissb under Online Marketing
From http://smallbusinessshift.com 4897 days ago
Made Hot by: sannwood on July 1, 2011 3:58 pm
Blogging is work, but the business benefits can make it very worthwhile. Read how a blog can help - and how to take best advantage.





Comments


Written by chrissb
4897 days ago

Thanks Duncan. I didn't mention it in there, but now the search engines want to start keeping track of what a particular author has written across sites. My guess is that if they can do that for a particular article, it has the potential to increase trust/rankings - which makes using a real name even more important.



Written by businessavante
4897 days ago

Good points, Chris!

It really bugs me when the author is listed as 'admin', or there's no attribution at all. It's a real turn-off.

Duncan



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