We’ve all heard it before… “The best way to acquire new clients (or customers) is to be ‘innovative’.”
While that is true, the question still remains “How exactly do you get your ‘innovation’ to stand out in a saturated online market?”
Well, the simple answer to that question is… content marketing.
BUT not just any ol’ content marketing. You have to implement specific content marketing strategies that are in and of itself “innovative”.
What do I mean?
I’ll explain more in-depth about how to do that in a moment…
Use This ONE Simple Strategy to Get Your Small Business In Front of Untapped Markets (online client acquisition secrets)
Posted by tiroberts under Online MarketingFrom http://tiroberts.com 3777 days ago
Made Hot by: marketingvalue on August 7, 2014 5:33 pm
Who Voted for this Story
Subscribe
Comments
3572 days ago
3689 days ago
Can you share some info about how you know you have a good niche to cross promote in?
3771 days ago
If you do what everyone else is doing the best you be is equivalent to everyone else. Loved the idea to target new sections, if all of your competitors are targeting clients in the exact same section (your section), yet your target clients are in multiple sections. Why not target another section they're located in.
Thanks for the great ideas!
3770 days ago
So glad to hear that you see the great value in implementing a content marketing strategy such as this.
I find that many SMBs are "stuck" copying each other and doing the exact same things that they're competition is doing.
While, this can work to a certain degree, it dilutes the opportunity to acquire fresh new clients willing to pay you for your product or service - rather than trying to convince existing customers of your competitors to choose you over your competitor.
Tell me, have you ever tried this strategy before? Maybe not in the content marketing realm but with other paralleling partners? If so, what were your results?
Thanks for taking the time to comment, by the way. :)
~ Ti