“It’s a copywriter’s job to be really, really good at listening, and then make it all sound good.”
That’s very aligned with what Copyblogger has taught for years.
No matter what kind of writing you do, empathy is what allows you to create powerful messages that move your audience.
Using Empathy and Connection to Craft More Powerful Content
Posted by Liz_062 under Online MarketingFrom https://www.copyblogger.com 2024 days ago
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