What is Inbound Marketing?

Posted by jonmikelbailey under Online Marketing
From http://www.woodst.com 3761 days ago
Made Hot by: Digitaladvert on July 27, 2014 1:58 pm

What does any business or organization want most from their website? Conversion… turning a visitor into a fan, client, member, etc.

What do you need to get conversions? Traffic!

Do you simply want hordes of anyone and everyone coming to your website? Probably not. You want qualified traffic.

So, SEO (search engine optimization) right? Yes. But there is so much more to it.

Enter inbound marketing. What is it exactly? According to HubSpot, the company who coined the term, inbound marketing is…