When Ukrops a Richmond VA Grocery chain was bought by Royal Ahold, the customers resorted to Twitter to keep in touch with each other and see what the Merger would mean to them. Using social media tools and hash tags they exchanged information. if this conversation was about your business are you ready to monitor and respond?





Comments


Written by ShawnHessinger
4619 days ago

Another example of how, as Guy Kawasaki puts it, you don't position your product, consumers do. But, of course, this comes with a caveat. You'd better take an interest in how they're positioning you.



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!