BizSugar.com › Online Marketing › Why New Millennial Marketing Strategies is Exciting for the future of Hotels

What does the Millennial market segment mean for Hotels?

When you think about millennials, what do you think you know? For starters, you probably assume that technology is important to this group, and you’d be right. They’re used to it—they’re digital natives after all. They’ve led their whole lives with devices, from laptops to smartphones and tablets. So, when as a marketer, you’re thinking about how to reach millennials, certainly the digital journey has to figure into things.