Over 23,000 people in 16 European countries do.

Every year (since 2001), Reader's Digest readers of different countries and languages would vote for their most trusted brands. The brands are grouped into 20 product categories that are commonly used by consumers of the surveyed countries.





Comments


Written by SkipAnderson
4042 days ago

Creating trust is an important element in business success and longevity. Your article is interesting because it highlights what actual people report as trusted and non-trusted.



Written by ShawnHessinger
4042 days ago

There's little you can do to control how the public positions your brand, but one of the most important aspects is to concentrate on quality instead of trying to control your brand's image. Worry about what quality you can provide and hopefully your product's image will take care of itself.



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Share your small business tips with the community!
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Share your small business tips with the community!