BizSugar.com › Products and Services › YouTube founders buy Tap11 social media analytics firm

YouTube founders Chad Hurley and Steve Chen have bought Tap 11, a social media analytics firm.The purchase comes less than three weeks after the duo bought the social bookmarking service Delicious from Yahoo.Just how much Hurley and Chen bought either company for hasn't been disclosed, but both become properties of AVOS, the pair's San Mateo start-up that is building an "information discovery service on the Web."Tap11 builds Web-based, real-time analytics software that more than 500 businesses use to track what is being tweeted, written and said about them on social media sites such as Facebook and Twitter."Our vision is to create the world's best platform for users to save, share and discover new content," Hurley said in a statement. "With the acquisition of Tap11, we will be able to provide consumer and enterprise users with powerful tools to publish and analyze their links' impact in real time."