As a business owner, you probably know how important publicity is to the success of an integrated marketing communications strategy. Unfortunately, many entrepreneurs, marketers, and PR pros make crucial mistakes when dealing with the media. Here are some tried-and-true tips to get the most out of your media contacts.
Dos and Don'ts of Dealing with the Media
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StepByStepMarketing under Public Relations
From http://www.fuelnet.com 5449 days ago
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