How important are online reviews for SMEs?

Posted by David-Rolf under Public Relations
From http://www.armchairgroup.com 3237 days ago
Made Hot by: OpenSourceMedia on January 15, 2016 4:43 am

Online reviews have long been the concern of internet giants like Amazon and Tripadvisor. Now more than ever online reviews are having an impact on businesses of all sizes.

69% of consumers search for reviews online, with a staggering 88% trusting them just as much as personal recommendations. There has never been a better time to consider your online reputation strategy.

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Comments

Written by AngelBiz
3230 days ago

Online reviews, ratings and testimonials are very important to both large and small businesses. Majority of the customers will turn to reviews before making a decision on buying the product or service. It is imperative for business owners to monitor these review and take appropriate action to ensure customers are not being turned off by these reviews.

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