One of the greatest opportunities to get media coverage - for any size company - is when a national story occurs. When that national story is a tragedy or disaster, however, companies must walk a fine line with their publicity-grabbing intentions so as to not be seen taking advantage or profiting off the disaster.
How Small Business Can Get Publicity During A Disaster
Posted by jsternal under Public RelationsFrom http://www.understandingmarketing.com 5208 days ago
Made Hot by: on January 20, 2010 8:25 pm
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