Getting written about online or in print is a great way to garner some free publicity. But connecting with journalists is a tricky game; you and everyone else wants their attention, so it’s important to get it long before you’ve got a story to pitch.
How to Build a Relationship With the Media
Posted by smpayton under Public RelationsFrom http://blog.bizlaunch.ca 4471 days ago
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4471 days ago
I would say that one mistake people usually make (especially me!) would be not to follow up. From now on, I will follow up - every time!