BizSugar.com › Public Relations › How to Grow Your Business Through Employee Advocacy

Are you using employee advocacy to empower your employees to become the best brand ambassadors your company has ever seen?

Before your clients come to you, they can learn everything they need to know about your business online, through testimonials, reviews, and even social media.

When it comes to improving brand reputation, most companies turn to concepts like user-generated content and consumer reviews. While these forms of social proof are very valuable, you could be overlooking some of the most important influencers in your network – your employees.