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Optimizing Your Online PR Strategy for Search & Social, Part 3: Background Research

Optimizing Your Online PR Strategy for Search & Social, Part 3: Background Research - http://www.polepositionmarketing.com

Posted by st0n3y under Public Relations
From http://www.polepositionmarketing.com 4693 days ago

In part 3 of this online PR series, Stoney deGeyter discusses the nature of online searching, finding the right keywords with the right meaning for your target audience and the need to target your entire audience (not just journalists).

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