BizSugar.com › Resources › Tips for Choosing a Logo Font

“A recognizable graphic design element, often including a name, symbol or trademark, representing an organization or product” this is the standard definition of a “logo”. A logo in simpler terms is the combination of a visual, some text and an overall aesthetic. A logo accomplishes two basic tasks even before your customers interact with you. Number One, tell your customers the name of your business and Number Two, Create a visual representation of what your business is all about.