BizSugar.com › Sales › 4 Steps to Keep Your Customers from Running Away

I recently read an article about customer retention for B2B marketers that I thought was really good. It broke down the sales and service process into a simple 5-step strategy that I think any business can benefit from - especially ones that don't enjoy selling.

I think by implementing the first 4 steps, the 5th step happens automatically, so I'd like to focus just on the first 4: