BizSugar.com › Sales › How To Create A Winning Sales Funnel [Infographic]

Every business uses a sales funnel.

A sales funnel is the predetermined journey people are taken through before becoming your customer. It can also be referred to as a sales tunnel or sales pipeline.

A sales funnel aims to create effective, measurable and scalable strategies through each major stage in the buying cycle. This enables businesses to create a focused series of events that all point towards the primary objective of sales conversion.