Convincing someone to buy your product is the hardest thing to do in business. There is a right and wrong way to do it. Step one: Read this article.





Comments


Written by businessavante
4631 days ago

Good points, Frank.

In retail, I always assume the salesperson knows the products. That means, in a music store chock-full of commissioned salespeople, when I ask:

"Does it include a compressor or limiter?", and they say:

"I don't know", I'm sure that translates to:

"No it doesn't, but I'd appreciate if you'd suspend belief till after you get it home and see that it doesn't!"

Duncan



Log in to comment or register here.
Subscribe

Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!