We do some work with a large, multi-Billion dollar company.
They have a sales force that numbers around 1,500 people.
And if you asked us, we here at Dreamland Interactive would tell them that EACH AND EVERY one of those 1,500 people should have their very own personal blog.
What?
Wait…
Really?
Yes. You heard me right. And in fact, it is a no brainer. Here’s why:
I Am In Sales, So Why Should I Have My Own Blog? 15 Reasons – Todd Youngblood's "SPE" Blog
Posted by
tyoungbl under Sales
From http://ypsgroup.com 4419 days ago
Made Hot by: BusinessBloggerPro on October 30, 2010 12:25 am
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Comments
4419 days ago
As a passionate evangelist for blogging, and for most of its social media descendants, I agree wholeheartedly with your evaluation of blogging, not just as a branding or marketing tool, but as a sales tool as well. Is it critical for bringing in new customers and cementing relationships with existing ones? You bet. And for all the reasons you mention. In fact, if it's OK with you, when someone asks me next time about the importance of blogging, I may just send them a link to this article too.