It really shouldn’t be too much of a surprise. Ultimately, social media is about boosting sales. No, it isn’t just a fad that’s there because everyone says you should be involved in social media. Yes, it builds brand, but guess what? The ultimate goal of branding is also…you guessed it, sales. So, if your social media effort isn’t generating any boost in customers or clients at all, don’t tell yourself it’s OK, or that sales is not really why you got into this. We’re pretty sure you’re doing something wrong. We’ve collected a roundup of posts that gives you the how and why when it comes to increasing sales with social media. Get your social media efforts on the right track with this simple look at the basics of boosting sales with these powerful new tools.
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