An old professor had a simple, yet powerful formula for pre-qualifying opportunities and markets - that is the 3 Ps of pre-qualification. Can its application earlier in the sales cycle avoid a lot of set-backs and surprises?





Comments


Written by nialldevitt
3556 days ago

Hi John, This is a great reminder, especially now! I see at lot of start ups for instance fail because of num 2: Are There enough people/prospects to sell to with a big enough problem? Very often their salespeople end up having to do demand generation and nurturing activities, because the product is a bit too early for the particular market Thanks for sharing, Niall



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!