Use Your Imagination To Grow Your Brand

Posted by Sian Phillips under Sales
From http://tweakyourbiz.com 4516 days ago
Made Hot by: HomeBusinessMedia on July 14, 2012 4:09 am

This article is about using your imagination to differentiate your brand. It includes two examples that show what a little imagination can do as a foundation for a successful business.

Who Voted for this Story

Top BizSugar Users

This week's most active BizSugar users. Join Them!

Comments

Written by elainerogers
4516 days ago

Great post Susan, I very much enjoyed reading it.

I think imagination is very important when developing our business. But to get to that point takes dedication to be childlike, creative and visualising beyond what we know and already experience.

My biggest challenge is always looking at how others do it - then thinking I have to do the same - when I should be tapping into my own resources and curiosity to bring forth expanded or new ideas.

It's hard when one is trying to keep on the pulse of competitors (which is our default position). Some time away from the day to day of running our business helps to broaden perspective.

One thing I have noticed with being part of a business community, is ideas come un-expectantly from others in their own industry - this can be both refreshing and empowering.

You have exposed our need to be more childish - it's where the imagine has most momentum!

- 0 +

Written by m4bmarketing
4515 days ago

Thanks Elaine. Your challenge is one I think many small business owners face and many end up not putting anything into action unfortunately. Totally agree with you about a community as not only do you get ideas but you also get support.

Susan

- 0 +