BizSugar.com › Sales › With No Road Map Or GPS, We Lose Our Way

Our sales process, particularly when aligned with our customers' buying processes is our most effective tool in maximizing our effectiveness in each opportunity, as well as maximizing our ability to manage our pipelines and territories. The sales process is designed to maximize our ability to win, reduce our sales cycle, and to maximize our deal profitability. It's our road map to success.