Depending on which client is referring me, I may be a management coach, leadership coach, executive coach, or franchise coach. Not that I have a concern. What works for my client is ok with me. I thought however about the issue of self-identification and frame of reference when they use their preferred terms.

Some clients use the term to seem to avoid responsibility, as in: “Before I make a decision on this I want to talk with my leadership coach,” or “I think my management coach would want me to analyze this situation more before I decide, ” and “I bet my executive coach will be happy to see I made this decision – who cares about the cost and impact on people!”





Comments


Log in to comment or register here.
Subscribe

Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!