Many Hotels is still questioning if Social Media add some real value for the Hotel. Discover how a Hotel Social Media Manager will add new values.





Comments


Written by HeatherStone
2674 days ago

Hi Are,

Thanks for sharing these points. I don't think many would dispute the need for social media (as well as other digital platforms) to effectively market hotels in an increasingly connected world. What might be missing here is a few examples. For instance, "Develop Value propositions that focus on a unique alternative." Yes, but how? What are some examples?



Written by AreMorch
2674 days ago

Hi, Heather.

Thanks a lot for the feedback.

I built my Hotel Blog on Blue Ocean Marketing Strategies. And have written some articles that answer the question you raised here. I was debating if I was going to add more content with the 11 points I listed. But as I wrote the article the 11 points become more some end points that I wanted to leave a bit open. And do more individual follow-ups with each point.

But I see your point since I knew I was debating this while writing. Sometimes I go with my gut feeling to see how it turns out.

No doubt it is part of the learning experience. So far I get a good response in some ways, but the call to action is something I most definitive need to work on.

I was also thinking about put a link there back to articles where I wrote more detailed about Value Proposition.

At the moment, I leaning more towards still do the follow-up articles.

Again thanks for the feedback. It help me a great deal when I get feedback that will make put more effort into improve my articles.

Cheers..

Are Morch

Hotel Blogger & Social Media Manager



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