Here are six social media skills every business leader needs to develop. Internet and social marketing consultant John Cullen runs down information from McKinsey Quarterly's Global Survey about the leadership skills needed to adapt and implement social marketing technologies at small to medium sized companies. What kinds of leadership skills do you possess for adapting social marketing technologies at your business.





Comments


Written by HeatherStone
2269 days ago

Hi John,

Thanks for this unique look at social marketing. Not enough companies look at this issue as something that must start with leadership, even though proper leadership is probably the difference between successful implementation and failure.So neat to find your post on the BizSugar community. Hope you'll drop by and join if you haven't already. Your regular input would be so welcome.



Written by BizRock
2270 days ago

You must be an expert in your field.Such a great read!This is an awesome article.Thanks for sharing!



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!