This presentation by Arto Joensuu, sums up the idea of conversational marketing. The idea that there are no consumers only people with whom we have a relationship of “interactive value creation” is like a breath of fresh air to hear.





Comments


Log in to comment or register here.
Subscribe

Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!